First new-era BMW Alpina models to be revealed on 15 May

BMW will reveal the first new-era Alpina model at the upcoming Concorso d’Elezgana at Villa d’Este.

The reimagined German brand will “present itself directly to the public for the first time” at the show, opening on 15 May. 

As recently reported by Autocar, the first new Alpinas since the brand transferred out of the hands of its founding family, the Bovensiepens, will be based on the X7 luxury SUV and 7 Series limousine. 

In its previous iteration as an independent tuner, Alpina's line-up was capped by versions of the 7 Series and X7. 

Autocar understands the 7 Series and X7 will both be heavily overhauled later this year, in line with BMW's strategy of rolling out its Neue Klasse design and technology elements to all model lines. The first new-era Alpinas will follow thereafter.

Asked if this meant Alpina would also offer EVs, given that the 7 Series offers both ICE and electric power, BMW Group R&D chief Joachim Post said “we are technology-open”.

BMW will reveal the first new-era Alpina model at the upcoming Concorso d’Elezgana at Villa d’Este.

The reimagined German brand will “present itself directly to the public for the first time” at the show, opening on 15 May. 

As recently reported by Autocar, the first new Alpinas since the brand transferred out of the hands of its founding family, the Bovensiepens, will be based on the X7 luxury SUV and 7 Series limousine. 

In its previous iteration as an independent tuner, Alpina's line-up was capped by versions of the 7 Series and X7. 

Autocar understands the 7 Series and X7 will both be heavily overhauled later this year, in line with BMW's strategy of rolling out its Neue Klasse design and technology elements to all model lines. The first new-era Alpinas will follow thereafter.

Asked if this meant Alpina would also offer EVs, given that the 7 Series offers both ICE and electric power, BMW Group R&D chief Joachim Post said “we are technology-open”.